Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search (the Google Display Network) and on non-search websites, mobile apps, and videos.
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Domain Rating
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Domain Authority
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Citation Level
2000
English, etc
Website Key Features
Keyword Targeting
Allows advertisers to target specific keywords that users are searching for on Google.
Audience Targeting
Enables targeting ads based on users' interests, demographics, and more.
Ad Extensions
Provides additional information like phone numbers, locations, or links to specific parts of your website.
Conversion Tracking
Tracks actions that users take after clicking your ad, such as purchases or sign-ups.
Remarketing
Allows you to show ads to users who have previously visited your website.
Automated Bidding
Uses machine learning to optimize your bids for conversions or conversion value in each and every auction.
Performance Reports
Provides detailed reports on how your ads are performing.
Mobile Advertising
Enables ads to be shown on mobile devices, with options for app promotion and mobile-specific ad formats.
Video Ads
Allows advertisers to run video ads on YouTube and across the Google Display Network.
Shopping Ads
Showcases products directly in Google search results, with images, prices, and store names.
Additional information
Parent Company
Google LLC, a subsidiary of Alphabet Inc.
Headquarters
Mountain View, California, United States
Revenue Model
Pay-per-click (PPC), Cost-per-thousand impressions (CPM), Cost-per-acquisition (CPA)
Key People
Sundar Pichai (CEO of Google), Philipp Schindler (Chief Business Officer)
Website
https://ads.google.com
Platform Accessibility
Web-based platform, Mobile app available for iOS and Android
Global Reach
Available in over 200 countries and territories
Customer Support
Online support, Phone support, Community forums, and Help center
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for ads.google.com