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fashionrevolution.org Fashion Sustainability Ethical Business Activism Education

Fashion Revolution

We love fashion, but we don’t want our clothes to come at the cost of people or our planet.

Fashion Revolution is a global movement that aims to reform the fashion industry into a more ethical and sustainable sector. It was founded in response to the Rana Plaza disaster in 2013, which killed over 1,100 garment workers in Bangladesh. The organization advocates for greater transparency, sustainability, and ethics in the fashion industry, encouraging consumers to ask #WhoMadeMyClothes and brands to disclose their manufacturing processes.

Unique Visits

135K

4500 / day

Total Views

150K

5000 / day

Visit Duration, avg.

3.8 min

3.2 pages per visit

Bounce Rate

55%

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Founded in

2013

Supported Languages

English, etc

Website Key Features

Transparency Index

An annual ranking of major fashion brands based on their public disclosure of social and environmental policies, practices, and impacts.

#WhoMadeMyClothes Campaign

A social media campaign encouraging consumers to ask brands about the origins of their clothes, promoting transparency and ethical practices.

Fashion Open Studio

An initiative that opens up designers' studios to the public, showcasing the behind-the-scenes processes of sustainable and ethical fashion creation.

Educational Resources

A wide range of materials and guides aimed at educating consumers, students, and industry professionals about sustainable and ethical fashion.

Global Network

A worldwide community of activists, designers, academics, and brands working together to change the fashion industry for the better.

Fashion Revolution Week

An annual event that takes place around the anniversary of the Rana Plaza collapse, featuring workshops, panel discussions, and campaigns to promote ethical fashion.

Zine

A digital and print publication that explores the issues surrounding fashion, sustainability, and ethics, featuring articles, interviews, and artwork.

Policy Advocacy

Efforts to influence policy and legislation to ensure fair labor practices and environmental sustainability in the fashion industry.

Additional information

Founders

Carry Somers and Orsola de Castro

Headquarters

London, United Kingdom

Global Reach

Active in over 100 countries

Awards

Recognized with several awards for its impact on the fashion industry, including the Observer Ethical Award and the UN Momentum for Change Award.

Partnerships

Collaborates with NGOs, educational institutions, and brands committed to ethical and sustainable fashion.

Social Media Presence

Strong presence on platforms like Instagram, Twitter, and Facebook, engaging a global community in conversations about ethical fashion.

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