Online and Personal Banking | first direct bank
Straight-talking banking, in black and white. first direct helps over 1.7 million UK customers with current accounts, loans, credit cards, savings and mortgages.
firstdirect is a pioneering online and telephone bank in the UK, known for its customer service and innovative banking solutions. It operates without traditional branches, offering a range of financial products and services directly to its customers through digital and telecommunication channels.
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Domain Rating
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Domain Authority
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Citation Level
1989
English, etc
Website Key Features
24/7 Customer Service
Access to customer service representatives at any time, ensuring support is always available.
Mobile Banking App
A comprehensive app that allows users to manage their accounts, make payments, and more from their mobile devices.
Online Savings Accounts
High-interest savings accounts that can be managed entirely online.
Mortgage Services
A range of mortgage products with expert advice available to help customers find the best option for their needs.
Credit Cards
Various credit card options with rewards, cashback, and low-interest rates.
Personal Loans
Competitive personal loan options with flexible repayment terms.
Insurance Products
A selection of insurance products including car, home, and travel insurance.
Investment Services
Access to investment products and services to help customers grow their wealth.
Financial Planning
Expert financial planning services to help customers achieve their financial goals.
Security Features
Advanced security measures to protect customers' accounts and personal information.
Additional information
Parent Company
HSBC Holdings plc
Headquarters
Leeds, United Kingdom
Awards
Numerous awards for customer service and innovation in banking.
Customer Base
Serves over 1.4 million customers across the UK.
Innovation
Known for being the first bank in the UK to offer 24-hour telephone banking.
Community Engagement
Active in community projects and charitable initiatives.
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for firstdirect.com