Home | Official LEGO® Shop NL
Explore the world of LEGO® through games, videos, products and more! Shop awesome LEGO® building toys and brick sets and find the perfect gift for your kid
LEGO.com is the official website of the LEGO Group, a Danish company known for its iconic LEGO bricks. The site offers a wide range of products, including LEGO sets, video games, and movies, as well as a community platform for LEGO enthusiasts. It serves as a comprehensive resource for both children and adults interested in building, creativity, and play.
9M
300000 / day
15M
500000 / day
5.5 min
4.5 pages per visit
35%
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Domain Rating
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Domain Authority
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Citation Level
1932
English, etc
Website Key Features
Product Catalog
Extensive catalog of LEGO sets, including exclusive sets, themes, and accessories.
LEGO Life
A safe social network for children to share their LEGO creations and connect with other LEGO fans.
Building Instructions
Access to digital building instructions for thousands of LEGO sets.
LEGO Shop
Online store offering the latest LEGO sets, gifts, and exclusive products.
LEGO Ideas
A platform where fans can submit their own LEGO set ideas and vote on others' submissions.
LEGO Education
Resources and products designed to enhance learning through play in schools and at home.
Customer Service
Comprehensive support including FAQs, contact options, and a help center.
LEGO VIP Program
A loyalty program offering rewards, exclusive offers, and early access to new products.
LEGO Digital Designer
A free software that allows users to design their own LEGO creations digitally.
LEGO Events
Information on LEGO events, exhibitions, and fan gatherings worldwide.
Similar Sites and Competitors
Additional information
Headquarters
Billund, Denmark
Parent Company
The LEGO Group
CEO
Niels B. Christiansen
Number of Employees
Approximately 18,000 globally
Revenue
Over 5 billion USD annually
Sustainability Efforts
The LEGO Group is committed to sustainability, aiming to make all core products from sustainable materials by 2030.
Innovation
LEGO continuously innovates with new products, including LEGO Technic, LEGO Mindstorms, and LEGO Architecture.
Community Engagement
LEGO engages with its community through various platforms, including LEGO Ideas and LEGO Life, encouraging creativity and sharing.
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for lego.com