New Balance Shoes & Apparel | Official New Balance® Site
New Balance Athletics, Inc., best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company. New Balance maintains a significant presence in the United States and the United Kingdom, where it has domestic manufacturing facilities. The company produces a wide range of products including footwear, apparel, and accessories for men, women, and children, emphasizing performance, comfort, and style.
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Key Features of the Site
Customizable Shoes
Offers a unique service allowing customers to customize their shoes with different colors and materials.
Wide Range of Sizes
Provides an extensive range of sizes, including narrow and wide widths, to accommodate all foot types.
Sustainability Initiatives
Committed to reducing environmental impact through sustainable materials and manufacturing processes.
Performance Technology
Incorporates advanced technology in footwear for enhanced performance, comfort, and durability.
Global Shipping
Offers worldwide shipping options to make their products accessible to a global audience.
Athlete Sponsorships
Sponsors a wide range of athletes across different sports, supporting their performance with specialized gear.
Community Engagement
Actively involved in community projects and initiatives, promoting sports and healthy living.
Innovative Apparel
Designs apparel with innovative fabrics and technologies for optimal performance and comfort.
Retail Stores
Operates numerous retail stores worldwide, offering a hands-on shopping experience.
Online Shopping
Provides a comprehensive online shopping platform with detailed product information and customer reviews.
Similar Sites and Competitors to newbalance.com
Additional information
Headquarters
Boston, Massachusetts, United States
Key People
Jim Davis (Chairman), Joe Preston (CEO)
Revenue
Reported revenue in the billions, reflecting its global presence and product demand.
Number of Employees
Employs thousands of people worldwide, contributing to local economies.
Environmental Policy
New Balance has a comprehensive environmental policy aimed at reducing its carbon footprint and promoting sustainability.
Product Innovation
Continuously invests in research and development to innovate and improve its product offerings.
Customer Service
Offers exceptional customer service with a focus on customer satisfaction and loyalty.
Social Responsibility
Engages in various social responsibility initiatives, including charitable donations and community support programs.
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