Nykaa is India's leading online destination for beauty and wellness products. It offers a wide range of authentic cosmetics, skincare, haircare, and fragrance products from both international and domestic brands. Nykaa is known for its vast selection, expert advice, and exceptional customer service, making it a one-stop-shop for all beauty needs.
1200000 / day
1500000 / day
4.5 page per visit
Domain Rating
Domain Authority
Citation Level
English, etc
Offers an extensive selection of beauty and wellness products from over 2000 brands.
Provides expert beauty advice and tips through articles, videos, and tutorials.
Guarantees 100% authentic products sourced directly from brands and authorized distributors.
Nykaa rewards its customers with points on purchases, which can be redeemed for discounts.
An online magazine offering the latest trends, tips, and news in the beauty world.
Allows customers to try on makeup virtually using augmented reality technology.
Offers fast and reliable delivery options across India.
Provides a hassle-free return policy for unsatisfactory purchases.
Offers a variety of gift cards for different occasions.
24/7 customer support through chat, email, and phone.
Mumbai, Maharashtra, India
Falguni Nayar
Over $1 billion (as of 2021)
Over 2000 (as of 2021)
Available on iOS and Android platforms, offering a seamless shopping experience.
Active on platforms like Instagram, Facebook, Twitter, and YouTube, engaging with millions of followers.
Committed to sustainability through eco-friendly packaging and promoting cruelty-free and vegan products.
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