theSkimm - Your go-to for the info and tools you need to live your smartest life. | theSkimm | Website analytics by TrustRadar
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theSkimm - Your go-to for the info and tools you need to live your smartest life. | theSkimm

theSkimm makes it easier to live smarter. You're welcome. Join the millions who wake up with us every morning.

The Skimm is a digital media company that provides daily email newsletters, podcasts, and a mobile app aimed at simplifying the news for its audience. It delivers concise, easy-to-understand summaries of the day's top stories, making it easier for people to stay informed without having to sift through multiple news sources. The Skimm targets a young, busy demographic, offering them a way to quickly catch up on current events, lifestyle tips, and more.

Unique Visits

1.4M

45000 / day

Total Views

1.5M

50000 / day

Visit Duration, avg.

5.5 min

2.5 pages per visit

Bounce Rate

60%

  • Domain Rating

  • Domain Authority

  • Citation Level

Founded in

2012

Supported Languages

English, etc

Website Key Features

Daily Email Newsletters

Delivers concise summaries of the day's top news stories directly to subscribers' inboxes.

Podcasts

Offers audio content that covers a range of topics from news to lifestyle, allowing users to stay informed on the go.

Mobile App

Provides a convenient way for users to access The Skimm's content, including news summaries and lifestyle tips, all in one place.

Skimm Ahead

A feature within the app that helps users plan their week by providing a summary of upcoming events and important dates.

Skimm Money

Focuses on financial news and tips, helping users make informed decisions about their money.

Skimm Your Life

Offers lifestyle tips and advice, covering topics from health and wellness to productivity and relationships.

Skimm Studios

Produces original video content that complements the newsletters and podcasts, offering a visual way to engage with the news.

Community Engagement

Encourages user interaction through comments, social media, and events, fostering a sense of community among readers.

Additional information

Founders

Carly Zakin and Danielle Weisberg, two former NBC News producers, founded The Skimm with the goal of making news more accessible to a younger audience.

Headquarters

New York City, New York, United States.

Audience

Primarily targets millennials, especially women, who are looking for a quick and easy way to stay informed about the world around them.

Revenue Model

The Skimm generates revenue through advertising, sponsored content, and partnerships with brands that align with its audience's interests.

Awards and Recognition

The Skimm has been recognized for its innovative approach to news delivery, receiving accolades from various media and industry organizations.

Expansion

Since its founding, The Skimm has expanded its offerings to include podcasts, a mobile app, and original video content, broadening its reach and impact.

HTTP headers

Security headers report is a very important part of user data protection. Learn more about http headers for theskimm.com