The Business of Fashion
Fashion news, analysis and advice from the leading digital authority on the global fashion industry.
The Business of Fashion (BoF) is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF has grown to become the fashion industry’s leading digital resource, providing fashion professionals with the tools, insight, and analysis they need to make better business decisions.
1.2M
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1.5M
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5.5 min
3.2 pages per visit
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Domain Rating
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Domain Authority
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Citation Level
2007
English, etc
Website Key Features
Daily News
Stay updated with the latest happenings in the fashion industry from around the globe.
In-depth Analysis
Expert analysis on market trends, brand strategies, and the future of fashion.
Career Resources
Comprehensive guides and advice for building a career in the fashion industry.
BoF Professional
A premium membership offering exclusive insights, tools, and networking opportunities.
Fashion Education
Courses and masterclasses designed to educate the next generation of fashion leaders.
Technology Insights
Explore how technology is transforming the fashion industry, from AI to blockchain.
Global Events
Information on BoF-hosted events, including the annual VOICES conference.
Sustainability
Coverage on sustainable practices and innovations within the fashion industry.
Diversity and Inclusion
Articles and reports on efforts to promote diversity and inclusion in fashion.
Market Intelligence
Data-driven insights into consumer behavior, market trends, and brand performance.
Similar Sites and Competitors
Additional information
Founder
Imran Amed
Headquarters
London, United Kingdom
Global Reach
BoF has a global audience, with readers in over 200 countries.
Awards
BoF has been recognized with numerous awards for its contribution to fashion journalism and digital innovation.
Community
BoF fosters a vibrant community of fashion professionals, students, and enthusiasts through its platforms and events.
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