Content Analytics Made Easy | Parse.ly | Website analytics by TrustRadar
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parse.ly Content Analytics Digital Marketing Publishing Data Analysis

Content Analytics Made Easy | Parse.ly

Parse.ly makes working with data easy for newsrooms and marketers, giving them the insights they need to focus their content strategy and prove ROI.

Parse.ly is a leading content analytics platform designed to help digital publishers and marketers understand their audience and optimize their content strategy. It provides real-time insights into content performance, audience behavior, and engagement across various digital platforms. Parse.ly's technology is trusted by top media companies, enabling them to make data-driven decisions to grow their audience and increase engagement.

Unique Visits

900000

30000 / day

Total Views

1500000

50000 / day

Visit Duration, avg.

00:05:30

3.2 page per visit

Bounce Rate

45%

  • Domain Rating

  • Domain Authority

  • Citation Level

Founded in

2009

Supported Languages

English, etc

Website Key Features

Real-Time Analytics

Offers real-time insights into how content is performing across different platforms, enabling immediate adjustments to content strategy.

Audience Insights

Provides detailed information about the audience, including demographics, interests, and behavior, to tailor content more effectively.

Content Recommendations

Uses machine learning to recommend content to users, increasing engagement and time spent on site.

Engagement Metrics

Tracks detailed engagement metrics such as page views, shares, and time spent on page to measure content effectiveness.

Custom Dashboards

Allows users to create custom dashboards to monitor the metrics that matter most to their business.

API Access

Provides API access for integrating Parse.ly analytics into other tools and platforms, enabling a seamless workflow.

Multi-Platform Support

Supports analytics across websites, mobile apps, and social media platforms for a comprehensive view of content performance.

SEO Insights

Offers insights into how content is performing in search engines, helping to optimize for better visibility and ranking.

Social Media Analytics

Tracks content performance on social media platforms, providing insights into what content resonates with the audience.

Email Integration

Integrates with email marketing tools to track how content in emails is performing and engaging subscribers.

Additional information

Headquarters

New York, NY, USA

Key Clients

Includes major media companies and publishers such as The Atlantic, Condé Nast, and Reuters.

Technology

Utilizes advanced data science and machine learning algorithms to provide actionable insights.

Awards

Recognized with several awards for innovation in analytics and digital marketing.

Community and Support

Offers extensive documentation, a community forum, and dedicated support to help users maximize the platform's capabilities.

HTTP headers

Security headers report is a very important part of user data protection. Learn more about http headers for parse.ly