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branch.io Mobile Marketing Deep Linking Attribution User Experience Cross-Platform Solutions

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Branch provides the industry’s leading mobile linking platform, offering solutions that unify user experience and attribution across devices, channels, and platforms. With Branch, companies can create and share links that work seamlessly across all devices, platforms, and channels, enabling a more connected and personalized user experience. Branch's technology powers deep linking, attribution, and other mobile marketing solutions for over 50,000 apps, including top brands like Airbnb, Pinterest, and Tinder.

Unique Visits

900000

30000 / day

Total Views

1500000

50000 / day

Visit Duration, avg.

00:05:30

3.2 page per visit

Bounce Rate

40%

  • Domain Rating

  • Domain Authority

  • Citation Level

Founded in

2014

Supported Languages

English, etc

Website Key Features

Deep Linking

Enables seamless navigation to specific content within apps, improving user engagement and retention.

Attribution

Provides accurate tracking of user acquisition sources across all platforms and devices.

Journeys

Creates personalized user experiences by guiding users through a series of tailored interactions.

Universal Links

Ensures that links work across all platforms and devices, providing a consistent user experience.

Content Sharing

Facilitates easy sharing of content across social media and other platforms, increasing visibility and engagement.

A/B Testing

Allows for the testing of different link strategies to optimize user engagement and conversion rates.

Analytics

Offers detailed insights into user behavior and link performance, enabling data-driven decisions.

Custom Link Domains

Enables brands to use their own domain for links, enhancing brand recognition and trust.

Email Deep Linking

Improves email campaign effectiveness by directing users to specific content within an app.

Social Media Deep Linking

Enhances social media campaigns by linking directly to app content, increasing engagement and conversions.

Additional information

Headquarters

Palo Alto, California, United States

Key People

Alex Austin (CEO), Dmitri Gaskin (CTO), Mike Molinet (COO)

Number of Employees

201-500

Funding

Branch has raised over $330 million in funding from investors including NEA, Founders Fund, and Playground Ventures.

Partnerships

Branch partners with leading platforms and services, including Facebook, Google, Snapchat, and Twitter, to enhance its deep linking and attribution capabilities.

Awards

Branch has been recognized with numerous awards for its innovative technology and contributions to the mobile marketing industry.

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