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Google Ad Manager is a comprehensive ad management platform for large publishers that helps you sell, schedule, deliver, and measure all of your digital ad inventory. It combines the functionality of DoubleClick for Publishers (DFP) and DoubleClick Ad Exchange (AdX) to streamline the ad management process.
9M
300000 / day
15M
500000 / day
5.5 min
3.2 pages per visit
45%
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Domain Rating
-
Domain Authority
-
Citation Level
2008
English, etc
Website Key Features
Unified Auction
Maximize your revenue by allowing multiple demand sources to compete for your inventory in real-time.
Programmatic Guaranteed
Automate your direct deals with programmatic efficiency, ensuring you meet your commitments without manual overhead.
Dynamic Allocation
Automatically prioritize the highest-paying ads across all your demand sources to maximize revenue.
Audience Solutions
Leverage Google's audience data to target and deliver more relevant ads to your users.
Ad Exchange
Access to Google's vast network of advertisers to fill your inventory with high-quality ads.
Reporting and Insights
Comprehensive tools to analyze your ad performance and make data-driven decisions.
Mobile and Video Support
Full support for mobile and video ad formats, including VAST and VPAID.
Similar Sites and Competitors
Additional information
Parent Company
Google LLC
Formerly Known As
DoubleClick for Publishers (DFP) and DoubleClick Ad Exchange (AdX)
Integration
Seamlessly integrates with other Google products like Google Analytics and Google Ads.
Pricing Model
Revenue share based on the ad spend managed through the platform.
Target Users
Large publishers, media companies, and digital content providers.
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for admanager.google.com