Google Marketing Platform - Unified Advertising and Analytics
Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results.
Google Marketing Platform is a unified advertising and analytics platform for smarter marketing and better results. It combines the power of Google's advertising and analytics products to help businesses plan, buy, measure, and optimize digital media and customer experiences in one place.
900K
30000 / day
1.5M
50000 / day
5.5 min
3.2 pages per visit
45%
-
Domain Rating
-
Domain Authority
-
Citation Level
2018
English, etc
Website Key Features
Unified Platform
Integrates Google's advertising and analytics solutions for a seamless workflow.
Advanced Analytics
Provides deep insights into customer behavior and campaign performance.
Programmatic Advertising
Automates the buying and selling of ad inventory in real time.
Audience Management
Enables creation and management of audience segments for targeted campaigns.
Cross-Channel Campaigns
Allows running and managing campaigns across multiple channels from a single platform.
Real-Time Reporting
Offers instant access to campaign performance data for quick decision-making.
Integration with Google Products
Seamlessly works with other Google services like Ads, Analytics, and Tag Manager.
Data-Driven Attribution
Uses machine learning to understand the impact of each marketing touchpoint.
Creative Tools
Provides tools for creating and optimizing ad creatives for better engagement.
Privacy Controls
Includes features to help comply with global privacy regulations.
Similar Sites and Competitors
Additional information
Parent Company
Google LLC, a subsidiary of Alphabet Inc.
Headquarters
Mountain View, California, United States
Key People
Sundar Pichai (CEO of Google), Philipp Schindler (Chief Business Officer)
Website
https://marketingplatform.google.com
Industry
Technology, Advertising, Analytics
Products
Google Ads, Google Analytics, Display & Video 360, Search Ads 360, Campaign Manager
Target Audience
Marketers, Advertisers, Data Analysts, Business Owners
Availability
Globally, with some features varying by region
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for marketingplatform.google.com