Programmatic Advertising Technology Company | PubMatic
Learn how PubMatic, a sell-side advertising technology company, maximizes customer value & puts you in control of your digital advertising business.
PubMatic is a digital advertising technology company that provides a cloud infrastructure platform enabling real-time programmatic advertising transactions. It offers publishers a suite of tools to maximize their digital advertising revenue, and advertisers a platform to access premium inventory across the globe. PubMatic's platform facilitates the automation and optimization of digital ad inventory sales, making it easier for publishers to manage their ad space and for advertisers to reach their target audiences.
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15M
500000 / day
3.8 min
3.2 pages per visit
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Domain Rating
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Domain Authority
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Citation Level
2006
English, etc
Website Key Features
Real-Time Bidding
Enables advertisers to bid on ad inventory in real-time, ensuring the best possible price for both buyers and sellers.
Header Bidding
Allows publishers to offer their inventory to multiple ad exchanges simultaneously before making calls to their ad servers, increasing competition and revenue.
Private Marketplaces
Facilitates direct deals between publishers and advertisers, offering premium inventory in a controlled environment.
Programmatic Direct
Simplifies the process of buying and selling guaranteed ad inventory programmatically, combining the efficiency of automation with the assurance of direct deals.
Ad Quality and Viewability
Ensures high-quality ad experiences with tools that monitor and optimize for ad viewability, brand safety, and fraud prevention.
Data Management Platform
Provides insights and audience segmentation capabilities to target ads more effectively.
Mobile and Video Solutions
Offers specialized solutions for mobile and video advertising, including in-app and OTT/CTV inventory.
Global Reach
Access to a vast network of publishers and advertisers worldwide, enabling global campaigns with local relevance.
Analytics and Reporting
Comprehensive tools for tracking performance, analyzing trends, and optimizing campaigns in real-time.
Customer Support
Dedicated support teams to assist with platform navigation, campaign optimization, and technical issues.
Similar Sites and Competitors
Additional information
Headquarters
Redwood City, California, USA
Global Offices
PubMatic has offices in North America, Europe, Asia Pacific, and Latin America.
Key Executives
Rajeev Goel, Co-founder and CEO; Amar Goel, Co-founder and Chairman; Steve Pantelick, CFO; Andrew Baron, VP of Machine Learning.
Awards
PubMatic has been recognized with numerous awards for innovation, workplace culture, and leadership in the ad tech industry.
Partnerships
PubMatic partners with leading publishers, advertisers, and technology providers to enhance its platform and services.
Sustainability Initiatives
PubMatic is committed to sustainability, implementing green policies and practices across its operations.
HTTP headers
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