Adobe Advertising
TubeMogul is a leading enterprise software company for brand advertising. It provides a programmatic advertising platform that enables marketers to plan, buy, and measure their digital advertising campaigns across various channels including display, video, social, and mobile. TubeMogul's platform is designed to help advertisers achieve greater efficiency and effectiveness in their digital advertising efforts by leveraging data, technology, and automation.
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Domain Rating
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Domain Authority
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Citation Level
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English, etc
Website Key Features
Programmatic Buying
Automates the buying and selling of digital advertising space in real-time, enabling advertisers to target specific audiences more efficiently.
Cross-Channel Campaign Management
Allows advertisers to manage and optimize campaigns across multiple digital channels from a single platform.
Real-Time Analytics
Provides real-time insights and analytics to track campaign performance and make data-driven decisions.
Audience Targeting
Enables precise targeting of audiences based on demographics, interests, behaviors, and more.
Video Advertising
Specializes in video ad placements, offering solutions for both in-stream and out-stream video ads.
Data Management Platform (DMP)
Integrates with a DMP for advanced audience segmentation and targeting capabilities.
Brand Safety
Ensures ads are placed in brand-safe environments, using technology to monitor and block inappropriate content.
Ad Fraud Prevention
Implements measures to detect and prevent fraudulent ad impressions and clicks.
Creative Optimization
Tests and optimizes ad creatives for better performance and engagement.
Mobile Advertising
Offers solutions for mobile ad placements, including in-app and mobile web advertising.
Similar Sites and Competitors
Additional information
Acquisition
TubeMogul was acquired by Adobe in December 2016 for approximately $540 million, integrating its programmatic advertising capabilities into Adobe's Marketing Cloud.
Headquarters
The company is headquartered in Emeryville, California, USA.
Global Reach
TubeMogul operates globally, with offices in North America, Europe, Asia, and Australia, serving a wide range of international clients.
Awards
TubeMogul has received numerous awards for its innovative advertising technology and contributions to the digital marketing industry.
Technology
Leverages advanced algorithms and machine learning to optimize ad delivery and performance across digital channels.
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