Tapad | Homepage
Connecting brands to consumers across devices
Tapad is a technology company that specializes in digital advertising and marketing solutions. It provides a platform for cross-device marketing, enabling advertisers to reach their target audiences across multiple devices and platforms. Tapad's technology uses machine learning and big data analytics to deliver personalized advertising experiences.
900K
30000 / day
1.5M
50000 / day
3.8 min
2.5 pages per visit
45%
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Domain Rating
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Domain Authority
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Citation Level
2010
English, etc
Website Key Features
Cross-Device Identification
Leverages proprietary algorithms to identify and link user devices, enabling seamless cross-device marketing campaigns.
Real-Time Bidding
Facilitates real-time bidding on digital ad inventory, optimizing ad spend and targeting efficiency.
Data Management Platform
Offers a comprehensive data management platform for collecting, analyzing, and activating customer data.
Programmatic Advertising
Automates the buying and selling of digital ad inventory, enhancing campaign performance and scalability.
Audience Segmentation
Enables precise audience segmentation based on behavior, demographics, and device usage for targeted advertising.
Privacy Compliance
Ensures all marketing practices comply with global privacy regulations, including GDPR and CCPA.
Analytics and Reporting
Provides detailed analytics and reporting tools for measuring campaign effectiveness and ROI.
Creative Optimization
Utilizes machine learning to optimize ad creatives for higher engagement and conversion rates.
Similar Sites and Competitors
Additional information
Headquarters
New York, USA
Global Offices
Tapad has offices in several countries, including the UK, Norway, and Germany.
Awards
Tapad has received numerous awards for its innovative technology and contributions to the digital advertising industry.
Partnerships
Collaborates with leading brands, publishers, and technology providers to enhance its advertising solutions.
Technology Stack
Utilizes advanced technologies such as machine learning, artificial intelligence, and big data analytics.
Industry Recognition
Recognized as a leader in cross-device technology by industry analysts and publications.
HTTP headers
Security headers report is a very important part of user data protection. Learn more about http headers for tapad.com